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# BYCU: Bands that Sell-Out to Beer
- URL: https://thedailyeudemon.com/bycu-bands-that-sell-out-to-beer/
- Published: 2025-08-08T11:11:00.000Z
- Updated: 2025-08-08T12:15:35.000Z
- Author: Eric Scheske
- Tags: Drinking

### Later addendum: [John Densmore's excellent *The Doors Unhinged: Jim Morrison's Legacy Goes on Trial* is only $2.99 on Kindle. ](https://thedailyeudemon.com/bycu-bands-that-sell-out-to-beer/)

*5 Band Beers* 
*1\. Dogfish Head Grateful Dead Juicy Pale Ale (5.3% ABV)* 
*2\. Juice Runners Paloma Remix (5.9% ABV)* 
*3\. Hanson Brothers Beer Mmmhops IPA (6.3% ABV)* 
*4\. Short’s Brewing Thirst Mutilator Grape (0% ABV)* 
*5\. 311 Stealing Hoppy Hours Hazy IPA (less than .5% ABV)*  
  
The 1960s, that garish carnival of babyboomer delirium, had a certain raw charm. 

Even Jim Morrison, the era’s snake-charming poster boy for self-destruction, wielded a charisma so potent it lingers like cheap incense in the collective memory. His old bandmates, Ray Manzarek and Robby Krieger, thought they’d cash in on that mystique, itching to peddle “Break on Through” to Cadillac, but John Densmore stood firm in court, declaring, “This ain’t just about Jim’s memory, it’s about the pact we made, and hell, we’ve got enough coin already.” He won, so Led Zeppelin sold out to Cadillac instead. 

Those days, though, are as dead as a rusted-out Chevy in a junkyard. If you want a cinematic glimpse of that boomer idealism curdling into crass materialism, cue up *Almost Famous*, where rock-n-roll’s soul gets traded for a quick buck. Or, better yet, cast your eyes on Washington, DC, where the same boomers cling to power like barnacles on a sinking ship, wringing every last drop of graft from the rotting husk of the republic.

I could rant till the cows come home about art’s slow surrender to commerce. Back in the day, artists had patrons, some Medici fat cat bankrolling their frescoes. Now, it’s the public, that fickle beast, who decides whether you starve. Same game, different players: the artist’s gotta eat, whether it’s Renaissance florins or Spotify streams. 

The muse don’t pay the rent.

[Wall Street Journal: Bands That Happily Sell Out to Beer](5 Band Cans to Rock Out With Dogfish Head Craft Brewery Grateful Dead Juicy Pale Ale can. 1. Dogfish Head Grateful Dead Juicy Pale Ale %285.3% ABV%29 Fruity El Dorado and Azacca hops minimize bitterness in this hazy pale ale, for maximum appeal to drinkers %28Deadhead or not%29 who avoid more-aggressive IPAs. 6 %2812-ounce%29 cans, $12  Illustration of a can of Runners Paloma Remix, a grapefruit and mezcal cocktail. 2. Juice Runners Paloma Remix %285.9% ABV%29 Earlier this year, hip-hip duo Run the Jewels launched the Juice Runners line with this sparkling Paloma riff made with mezcal, grapefruit and lime juices, and smoked sea salt. 12 %2812-ounce%29 cans, $60  Hanson Brothers Mmmhops IPA beer in a pint glass and cans. 3. Hanson Brothers Beer Mmmhops IPA %286.3% ABV%29 The band Hanson’s brand now partners with Illinois brewery Destihl. The reformulated Mmmhops hits a tropical note with hops like Krush and Citra. 4 %2816-ounce%29 cans, $11   Illustration of a can of Short's Thirst Mutilator grape-flavored zero-alcohol beverage. 4. Short’s Brewing Thirst Mutilator Grape %280% ABV%29 Bluegrass star Billy Strings helped create the NA hop waters named for his song “Thirst Mutilator.” In the best way, this one’s like sparkling Kool-Aid. 6 %2812-ounce%29 cans, $9  Can of Drink Sip Stealing Hoppy Hours hazy IPA. 5. 311 Stealing Hoppy Hours Hazy IPA %28less than .5% ABV%29 311 bassist Aaron “P-Nut” Wills helped select the hops for this NA hazy IPA. The name references the song “Stealing Happy Hours.” 12 %2812-ounce%29 cans, $35   	)