"I Go There for the Chicken Wings"
For its male patrons who claim they go there for the food, The Smoking Gun has reproduced the Hooters Employee Handbook. Maybe a few patrons do go there for the quality of the meat, but the franchise's mission concentrates on the salacity. Link. Excerpt:
The "essence" of the chain, the handbook notes, is "entertainment through female sex appeal, of which the LOOK is a key part." . . . The 52-page handbook . . . also requires Hooters Girls to sign a statement recognizing that they might be on the receiving end of some randy patron comments: "I hereby acknowledge...the work environment is one in which joking and innuendo based on female sex appeal is commonplace."
Two other entertaining nuggets from the Handbook:
"Hooter Girls are to be camera-ready at all times."
"Customers can go to many places for wings and beer, but it is our Hooters Girls who make our concept unique. Hooters offers its customers the look of the "All-American Cheerleader, Surfer, Girl Next Door."